Stand Clap Cheer & Jeer
·10pt body / 14pt leading
·1p2 baseline grid
·8-row × 4-column grid
·1p2 gutter spacing
A thesis exploring how sports fandom creates meaningful social connections. Through observation, interviews, and archival research, the project examines how loyalty, rituals, and shared emotion transform strangers into communities. The final publication uses editorial design to communicate how fans build identity and belonging through the shared experience of sport.